What is Visual Search?

 Hear from the Best SEO Company in Delhi. 


Google Lens and Pinterest are two of the prime examples of Visual Search.

They work fantastically well. You can scan and retrieve information on anything that Google Lens focuses. Did you know Google Lens can recognize 1 billion objects? That’s great. You also have Bing’s Visual Search, which is pretty good too.

So, what is it?

You open your smartphone camera, tap Google Lens, and focus on any object in your room. It will show suggestions based on what it sees – if its text, then Google will ask if you would like to translate or copy the text. If it’s an object, say a sofa, the tool will probably show results containing images of a couch, online shopping links, sofa manufacturers near you, and so on. 

Visual Search could be super useful for translation, getting information, Google Maps direction, shopping, recipes, tracing landmarks, business listings, and more. 

We live in the millennial time, which means 60% of your consumers are hardcore internet users and youngsters. Which is probably why 62% of Gen Z customers have asked for visual Search in website optimization.

Best SEO Services in Delhi – How to Optimize Business for Visual Search 

Buying decision always has a pattern – people get inspired by something, say a relative’s dress. And then search it on various ecommerce sites. It will be helpful if you readily offer something very similar or exact to their inspiration. This is otherwise called cross-selling.

Best Old SEO practices for Images will come to your rescue to optimize your site for visual Search. DIInfotech’s aim will be to provide the search engine all relevant and possible information about your image. They include:

– The website images should be clear, without clutter (they are readable with correct background, lighting, and effect)

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