Until recently,
Facebook social media
marketing services in Delhi dominated the eCommerce marketing landscape,
as running Facebook ads was much easier.
But then it
suddenly got expensive, competition became fierce, and it became harder for
eCommerce businesses to get their desired return on ad spending.
However, things
will change once again in 2023. Right from getting easier ad placements to
paying less for ads, eCommerce businesses will enjoy returns on their Facebook
Ads spends.
If you are still
running your Facebook Ads in 2023, this is an excellent year to make the most
of your social media marketing plan. You can discuss this with a dedicated
eCommerce Social Media Marketing Company in Delhi for more information.
Pick the Right Images
Use only high-quality
images for your ads. Make sure the image is of the right size for your ad.
Avoid pictures that are of the same color as Facebook (blue and white). Your chosen
picture should be happy, featuring smiling people using your products.
Yeah, that’s the
reality. So, remember that pictures of women perform better than men.
And ensure that
you choose an attractive person that relates to the product. Use real images
and avoid stock photos.
Since people tend
to scroll their Facebook feeds quickly, you need to make sure that the image
stands out with interesting text.
That said, the
text should not take more than 20% of the total area of the picture.
Use powerful
words, numbers, and headlines to create engagement.
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